Activision's CEO just announced that sales of IW are down 50% from BO3. He stated that while the game is incredibly profitable, and they quickly moved about 12-14 million units since release, they failed to reach the targets they had set for February, and admitted that this is clearly due to enough naysayers refusing to consider buying a copy. "For some reason, the setting just didn't resonate. We expect the 2017 title to do better, as it will be a more traditional, boots on the ground CoD experience."